Sixties now new middle age, thanks in part to cosmetic surgery

We’ve always thought of middle age as that stage in our lives when we feel we are neither young or old. In years, middle age is considered to be somewhere between 40 and 60.

But a recent survey by global research group AC Nielsen has revealed that people’s perceptions about middle age are changing. A significant percentage of the poll’s respondents believe their sixties are the new middle age because of cosmetic surgery and other factors. Reuters has more:

Global research group AC Nielsen surveyed people in 42 countries and found 60 percent of Americans, the world's biggest consumers of cosmetic surgery and anti-ageing skincare, believe their sixties are the new middle age.

Healthier eating, longer lifespans and higher disposable incomes have helped to hold back the years. However, for many people the biggest boost is coming from the surgeon's scalpel, the survey found.

"Cosmetic surgery has become more acceptable and financially it's become affordable. Our mothers might have gone to Tupperware parties but this generation is more likely to be invited to Botox parties," (AC Nielsen Europe President and CEO Frank) Martell said.

AC Nielsen's findings underline how a quest for youth has created one of the world's fastest growing businesses.

Yet another testament to the way cosmetic surgery in general has gone into the mainstream.